“The state’s promoters plan to focus especially on accessible travel for people with physical impairments because that is a demographic it believes will only expand over time as the world’s population ages.”
https://skift.com/2022/09/02/visit-florida-embraces-marketing-more-than-just-beaches-and-disney/
skift.com
Visit Florida Embraces Marketing More Than Just Beaches and Disney
Tourism is recovering strongly in Florida, a state that has advertised aggressively in the past year to attract a record number of visitors.
